Andreessen Horowitz (a16z) has built its reputation by backing iconic companies like Facebook, Airbnb, and Coinbase. The premier venture capital firm also set its sights on modernizing the moving and storage industry — and it did so by investing in Supermove, the all in one moving company software.

In this Q&A, Kimberly Tan, Investing Partner at a16z, shares her insights on what makes Supermove stand out, how AI is reshaping physical industries, and why the right venture backing can mean everything for Supermove's customers.

Q: Kimberly, can you tell us about your role at a16z and what makes the firm one of the best?

Kimberly Tan: I’m one of the investing partners at Andreessen Horowitz. We’re a premier technology venture capital firm with over $45 billion in assets under management — one of the largest, if not the largest, VC firms globally. We’ve backed companies like Airbnb, Coinbase, Lyft, Facebook, Instacart, Pinterest, and many others early on. We aim to support generational software businesses, companies that change the way people live and work.

Q: What drew a16z to the moving and storage space?

We’ve seen first-class software emerge in various industries. For instance, Toast revolutionized restaurants, and ServiceTitan transformed HVAC, plumbing, and electrical services. But for some reason, moving and storage hadn’t caught up. We believed this industry was overdue for a world-class software solution.

The big question became: who should we back in this space?

Q: Why did you ultimately choose to invest in Supermove?

Out of all the companies we evaluated, Supermove clearly had the best product. Their platform is designed thoughtfully and thoroughly for moving companies. Whether it's dispatching, payment processing, or digitizing the bill of lading — they’ve built everything in a clean, polished way.

We were impressed not just by the product but by their long-term vision. It’s rare to find a team that knows what customers need and also knows how to build it exceptionally well.

Q: How do you see AI impacting moving and storage?

We all remember the ChatGPT moment in late 2022 — it showed how AI had become both usable and useful for everyday consumers. And what we often see is that consumer behavior eventually influences business expectations. People start asking, “Why don’t I have this in my work life?”

Now we’re seeing that shift across industries that serve everyday Americans. Businesses are exploring how to leverage AI to run more efficiently and offer better customer experiences.

Among companies in the moving and storage space, Supermove stands out as one of the few truly thinking about AI in the right way — what’s actually useful for customers and how to build it intelligently.

Q: Why does having the right VC partner matter to Supermove customers?

Not all venture firms are created equal. Especially in the early days, it matters tremendously who your backers are. The best engineers and go-to-market talent often look at who’s behind a company.

When a16z invests, we put our full weight behind the company. We have a platform team of over 600 people — many of whom are solely focused on helping our portfolio companies succeed. It’s not just about capital; it’s about partnership.

When we stand behind a company like Supermove, we’re saying: this has the potential to be the next generational software business.

Q: What advice would you give to moving companies choosing a new software partner?

Switching vendors is a big decision. You’re moving your data, changing workflows — it’s not something you do lightly. So first, ask: Do I trust this vendor to treat my business with care and excellence?

Then, just as important: Will they be around in a few years? One of the most painful experiences is adopting a new platform, only for the company to fold or get acquired. You have to start all over again — and no one has time for that.

That’s why our investment in Supermove is not just a vote of confidence for the team, but also reassurance for their customers: they’re here for the long haul, and they have the resources to grow with you.

Conclusion

Andreessen Horowitz has a track record of spotting and scaling the next big thing in tech. With Supermove, they see a rare opportunity to modernize an essential yet often-overlooked industry.

As Kimberly Tan puts it, “We believe this could be the next generational software business.” And with a16z behind them, Supermove is poised to lead the charge.